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Canadian synthpop/EBM duo Atomzero are back with a bang with the new video for their upcoming single "Automatic" - their first new music since 2015. Filmed in and around Toronto, those of you based in Canada might get a flicker of subliminal recognition when it comes to some of the images and backgrounds as the clip powers its way to a moodily apt conclusion.
"Automatic" sees the band continue to explore the boundaries of pop and dark electronic dance, a pulsating bass and pounding percussion serving to reinforce the dystopian, searching theme that pervades the lyrics – pondering how we reconcile our individuality with an increasingly cacophonous yet compartmentalised society.
Atomzero had this to say about the video and how it tied in with the new track: "As far as the video/visuals are concerned for me, once I scouted the tunnel location it went from there. It felt like the perfect compelling backdrop for our return and projecting the hint of alarm that's indicated in the song."
The video is available for you to watch and hear in the player below, and "Automatic" is a taster for the duo's new full-length album Technophilia which is due to be released later this year via Manchester (UK) label AnalogueTrash. Link