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German genre-fluid dark rock/metal visionaries Lord Of The Lost will release their new album Judas on the 2nd of July via Napalm Records. The band released today a new official video for the first single "Priest". Lord Of The Lost prove that they have matured both musically and lyrically, and return with their seventh studio album.
With this remarkable offering, the five-piece cement their position as exceptional artists that can't be pigeonholed once more, which their brand new harbinger and single "Priest", out today, is already proof of. The very first song immediately unveils a leitmotif that runs through the whole record and serves as a uniting symbiosis for the double album, divided into two conceptual parts, Damnation and Salvation, with 24 songs in total.
Along with a highly sophisticated official video, the song draws the listener into a conflict that has lasted for thousands of centuries and is as old as mankind itself: The conflict between good and evil. The band comments: "With "Priest", we dive deep into a visual world that is meant to convey the very core emotion of the upcoming album, Judas, to the viewer. This comes along with a story that leaves room for many means of interpretation while keeping the purpose of the album concept. The artist Xelanah shines as the protagonist here, symbolically representing the emotional tension of the figure of Judas Iscariot. That role will also appear and continue in further videos, just like you know it from, for example, Aerosmith. The song itself manages to unite all the emotion and soundscape that makes up the album - a cinematic trailer for the ears. And even a deliberately placed Genesis quote from the mouth of Judas himself is suddenly seen in a completely new light."
Part of the video for "Priest" was shot in the so-called Einhornhöhle (engl. unicorn cave) in Germany back in August 2020. Lord Of The Lost continues introducing their female protagonist and artwork model, a process that was already set free with the teaser video for "The Death Of All Colours", and weaves the common thread of Judas visually as well. She represents the inner conflict of good and evil that can be interpreted in several ways. The video was directed and edited by Matteo Vdiva Fabbiani and Chiara Cerami for VDPictures, and you can watch it below. Link