Legendary Arthur Brown revealed his next advance track, "Bursting The Bubble", taken from his impending opus Nature, created in collaboration with Dan Smith. The new album is scheduled for release on 4 September through Prophecy Productions, with the occasion marked by Arthur Brown's special release show at Prophecy Fest that same weekend.

On "Bursting The Bubble", Arthur Brown poses a series of urgent questions: "Does the planet Earth need us and our media? Is AI becoming a better guardian of the Earth than humanity? Have we lost the imagination to care for our world, its creatures, and ourselves? So many of us now live inside a media bubble. Who does that truly serve? Can we still protect ourselves mentally, emotionally and spiritually against the growing feeling that nothing works anymore? Is this becoming our normal state of mind? This music video is deliberately shot vertically. Balloons are drawing our gaze upward, while our feet remain firmly rooted on the natural ground. It is both an artistic choice and a social commentary, inviting us to reflect on the way we now see ourselves, each other, and the world around us. What is reality?"

The accompanying video is deliberately shot vertically. Balloons draw the viewer's gaze upward while feet remain grounded in nature — an artistic choice and a social commentary, inviting reflection on how we now perceive ourselves, each other, and the world around us. What is reality?

Delve deeper into Arthur Brown's world and his Nature, and revisit the earlier video single HERE. Link