German dark/gothic rock outfit Hell Boulevard storm into the new year with “BTCH PLS”, the second preview of their forthcoming album Made In Hell, due out on 24 April via NoCut. Seductive, venomous, and charged with attitude, the track stands as one of the band’s most defiant statements to date.
“BTCH PLS” marks a bold shift in Hell Boulevard’s sonic trajectory. While the band continue to embrace the cinematic orchestral flair that has long defined their sound, the new single pushes deeper into heavier territory. Sharper metal edges, electronic accents, and bursts of drum‑and‑bass energy collide to create a fierce, high‑voltage blend of melody and menace.
Lyrically, the track cuts straight into themes of emotional manipulation, rebellion, and reclaiming one’s power. With lines like “Bet you wanna be the devil but the devil is me” and “Tell me what you need and I’ll give you what I want”, Hell Boulevard flip the script on toxic dynamics, delivering a narrative steeped in defiance and dark charisma.
If this single is any indication, Made In Hell is shaping up to be a blistering, shadow‑drenched chapter in the band’s evolution — a fittingly infernal opening to an album forged in fire. Link
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"When I found the goth scene and the music and everything around it, I slowly started to find my true self again. I'm fascinated by Satanism - not because I worship Satan..." - Gözde Duzer
"Goth people want to have fun sometimes too. I guess if your listening time is 99% dark, sad songs or evil black metal songs, sometimes you want 1% joy, and here I come." - Franck Hueso
"There's much more detail in our music now than 20 years ago. It's also much easier nowadays because you can do many things at home." - Morten Lybecker
"We were kind of exploring dark subject matters and darker sounds. I really like that, and this is the direction we are going right now." - Larissa Vale
