German dark/gothic rock outfit Hell Boulevard storm into the new year with “BTCH PLS”, the second preview of their forthcoming album Made In Hell, due out on 24 April via NoCut. Seductive, venomous, and charged with attitude, the track stands as one of the band’s most defiant statements to date.
“BTCH PLS” marks a bold shift in Hell Boulevard’s sonic trajectory. While the band continue to embrace the cinematic orchestral flair that has long defined their sound, the new single pushes deeper into heavier territory. Sharper metal edges, electronic accents, and bursts of drum‑and‑bass energy collide to create a fierce, high‑voltage blend of melody and menace.
Lyrically, the track cuts straight into themes of emotional manipulation, rebellion, and reclaiming one’s power. With lines like “Bet you wanna be the devil but the devil is me” and “Tell me what you need and I’ll give you what I want”, Hell Boulevard flip the script on toxic dynamics, delivering a narrative steeped in defiance and dark charisma.
If this single is any indication, Made In Hell is shaping up to be a blistering, shadow‑drenched chapter in the band’s evolution — a fittingly infernal opening to an album forged in fire. Link
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"We paused our work as I was grieving heavily, but once we returned to it, things took on a whole new meaning." - LV Darkling
"I find it really bizarre, because right after the concert, you're already on the internet. I mean, come on. It's very different from how it used to be, but it's fine." - Anja Huwe
"This time we're trying not to complicate things too much. We want to have a simple message, but that doesn't mean there will be fewer arrangements or less songwriting..." - Pedro Paixão
"With Hypocrisy, I'm very "home", but with Pain, it's an adventure, just like going into the jungle only with a knife and no glass of water and trying to survive." - Peter Tägtgren
